Cleveland, OH, May 7, 2021 – Orthobrain® – an Ohio based start-up focused on educating dentists on practical, profitable orthodontic procedures, announced a crucial hiring in their senior leadership level – renowned orthodontic growth leader Kimberly Harrington. Harrington has been named Executive Vice President, Chief Commercial Officer and will use her tenure and fluency in the orthodontic industry to develop the orthobrain organization and her high-level strategies to drive expansion and growth.
Harrington brings global executive experience to orthobrain® with an extensive achievement record of providing orthodontic profitability through business development, market insights, and industry leader collaborations – along with a proven track record of working with executive leaders to shape the culture and future of enterprise dental organizations. Formerly the Global Head, Vice President DSO Orthodontic Business Development for Straumann Group headquartered in Basel, Switzerland, Harrington achieved double digit unit growth in one year for orthodontic business solutions. Kimberly was instrumental in global business development, go-to-market strategies, and developing global sales and marketing teams. Harrington is a seasoned leader who brings senior level vision and strategy to the orthobrain team. Her success and tenure in developing enterprise Dental Service Organization growth models is recognized globally.
Harrington previously led a team at Align Technology, Inc. where she focused on driving volume and profitability for doctors using the Invisalign system in North America. She worked as part of a senior leadership team in the Dental Service Organization market to scale dental practices via new business models of engagement in high growth environments.
“Orthobrain® is the proven orthodontic growth system that makes it easy and profitable to confidently integrate orthodontics into a dental practice, because only orthobrain provides the total solution in the
high impact and fast-growing dental segment. orthobrain® is disrupting the global orthodontics market, because only orthobrain leverages digital scale to fundamentally change how orthodontic care is delivered. It’s hard not to be excited when you see the passion surrounding what we are doing here. We have strong momentum, firm strategies, the right people, and, ultimately, the commitment to bring digital solutions and dentistry at a global scale,” said Harrington. “I took this role because I not only believe in what orthobrain is doing, but because in what orthobrain believes it can do for the dentist, patient experience, and global access to orthodontics. ”
While a startup, orthobrain is focused on orthodontics simplified™ – an approach that offers general practitioners the chance to collaborate with orthobrain experts to embrace and grow orthodontic treatments in their practice through an easy to use platform, patient care, and products. orthobrain was named a Top 10 Startup in Ohio and is currently competing as a Quarterfinalist in the Pepperdine Annual Most fundable Companies Program. The company has strong partnerships with Straumann Group and ClearCorrect, as well as a recent collaboration with Benco Dental Supply Company. The company has top tier talent delivering at a high level.
“We believe the general dentist can fulfill the significant unmet need for orthodontics, but to meet the demand, they have to have the knowledge and confidence to move forward. That’s where we come in,” said Dr. Dan German, founder of orthobrain®. “Adding Kimberly to the orthobrain team shows the industry that we’re attracting game-changing people who share in our passion to educate, build knowledge, and grow practices – I see her not as just a big piece of the orthobrain puzzle, I see her as a cornerstone to our success.”
With the addition of Harrington, orthobrain adds a strategic leader to help fulfill the unmet demands for orthodontics at a time when digital dentistry will not only be embraced with the industry, but could become the norm.
“Orthodontic growth – with innovations like clear aligners – has never been greater and we provide the total solution not only for the general dentist in private practice, but global enterprise level dental service organizations looking to drive profitability through orthodontics. We are transforming the way orthodontic care is delivered,” says Harrington. “I am thrilled to be part of this amazing, dedicated team, and ready to get to work.”
About orthobrain®
Orthobrain, founded by Dr. Dan German was established with the goal of providing orthodontic options to dentists looking to offer orthodontic services to patients. Dr. German is a renowned orthodontist who has educated thousands of dentists on the proven orthobrain process delivered to over 30,000 private practice patients. Visit orthobrain.com for more information.
