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The orthobrain way: How orthobrain produces growth opportunities for dentists.

 

How orthobrain produces growth opportunities for dentists.

At orthobrain®, our goal is simple – to provide dental practice growth to our dentists, all while empowering the confidence of the human smile.

So, why in an industry that strives on delivering smiles, are there too few orthodontists to meet the demand for delivering beautiful smiles?

That’s the issue orthobrain is solving. There is a gap between need and solution in the orthodontics industry that can be fixed with the help of digital workflows and dentists.

For dentists who want to build the lifestyle and the practice of their dreams, increase their profits, and improve patient outcomes, orthobrain is the proven dental practice growth system that makes integrating orthodontics easy and profitable, because only orthobrain combines digital technology, learning systems and the expertise of orthodontists into a total solution that delivers a comprehensive playbook, increases patient acquisition and improves outcomes and digital workflow integration.

How does it work?

So, you’re a dentist. Your patient needs orthodontic treatment: say aligner setups or ready-to-bond braces trays. You ask yourself: Do I refer my patient to a specialist or can I treat them myself? With orthobrain’s total solution Perfect Patient Selection, the guessing game is gone. It’s simple: you submit the initial patient assessment, including the patient’s history, photographs, x-rays and treatment goals.

With this info, orthobrain’s expert team of orthodontists puts together a comprehensive report including treatment options, estimated time, and predictability. You’ll know if the patient can be predictably treated by you. And if you can treat them, orthobrain delivers a step-by-step treatment plan and continues to support you with its ongoing concierge service.

Additionally, orthobrain offers hands-on, in-person seminars and online trainings. The hands-on seminar is one day of clinical and practice-building skills. The seminar gives a breakdown of the treatment of patients, and the profit opportunities and continued practice growth you can expect.

The outcome:

Orthobrain makes orthodontic care – and beautiful smiles – available to patients everywhere at a scale never before possible. 

By using orthobrain’s services – from acquisition through treatment – you will gain confidence in orthodontic procedures that results in growth, both in clinical accomplishments and practice scale, allowing you to shape your lifestyle the way you want. 

Most patients prefer to receive care from a professional they already know and trust. And with the ability to say yes to more cases, you’ll be able to serve them more effectively. Through the orthobrain total solution, orthodontists and dentists are able to work together to share expertise and to increase patient acquisition and improve outcomes and digital workflow integration, bringing more smiles and better health to more patients.

Perhaps best of all: You will have the assurance of knowing that a team of experienced orthodontists are behind you. And that should make your patients smile.

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Press Release

ORTHOBRAIN AWARDED MOST ACCESSIBLE ORTHODONTIC CARE PROVIDER

As a start-up in the orthodontics industry, orthobrain® continues to make a veteran presence in its achievements. The most recent accolade is being recognized as the Most Accessible Orthodontic Care Provider – Ohio by GHP Healthcare & Pharmaceutical Awards 2021. 

The award was judged on merits centered around an extensive evaluation of skills and services offered to customers. Through dedication and expertise to the industry, and an unwavering commitment to excelling in the field, orthobrain® was awarded the commendation which will be highlighted in the Healthcare & Pharmaceutical Awards 2021 magazine, a digital publication distributed around the world to over 260,000 healthcare and pharmaceutical professionals.

About orthobrain®

Orthobrain®, founded by Dr. Dan German, was established with the goal of providing orthodontic options to dentists looking to offer orthodontic services to patients. orthobrain® is a proven orthodontic growth system leveraging digital technology and to bring orthodontic expertise to any dental practice anywhere – easily and profitably.  Today, orthobrain makes orthodontic care – and beautiful smiles –  available to patients everywhere at a scale never before possible. Visit orthobrain.com for more information.

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Press Release

ORTHOBRAIN NAMES KIMBERLY HARRINGTON EXECUTIVE VICE PRESIDENT, CHIEF COMMERCIAL OFFICER

Cleveland, OH, May 7, 2021Orthobrain® – an Ohio based start-up focused on educating dentists on practical, profitable orthodontic procedures, announced a crucial hiring in their senior leadership level – renowned orthodontic growth leader Kimberly Harrington. Harrington has been named Executive Vice President, Chief Commercial Officer and will use her tenure and fluency in the orthodontic industry to develop the orthobrain organization and her high-level strategies to drive expansion and growth.

Harrington brings global executive experience to orthobrain® with an extensive achievement record of providing orthodontic profitability through business development, market insights, and industry leader collaborations – along with a proven track record of working with executive leaders to shape the culture and future of enterprise dental organizations. Formerly the Global Head, Vice President DSO Orthodontic Business Development for Straumann Group headquartered in Basel, Switzerland, Harrington achieved double digit unit growth in one year for orthodontic business solutions. Kimberly was instrumental in global business development, go-to-market strategies, and developing global sales and marketing teams. Harrington is a seasoned leader who brings senior level vision and strategy to the orthobrain team. Her success and tenure in developing enterprise Dental Service Organization growth models is recognized globally. 

Harrington previously led a team at Align Technology, Inc. where she focused on driving volume and profitability for doctors  using the Invisalign system in North America. She worked as part of a senior leadership team in the Dental Service Organization market to scale dental practices via new business models of engagement in high growth environments. 

“Orthobrain® is the proven orthodontic growth system that makes it easy and profitable to confidently integrate orthodontics into a dental practice, because only orthobrain provides the total solution in the  

high impact and fast-growing dental segment. orthobrain® is disrupting the global orthodontics market, because only orthobrain leverages digital scale to fundamentally change how orthodontic care is delivered. It’s hard not to be excited when you see the passion surrounding what we are doing here. We have strong momentum, firm strategies, the right people, and, ultimately, the commitment to bring digital solutions and dentistry at a global scale,” said Harrington. “I took this role because I not only believe in what orthobrain is doing, but because in what orthobrain believes it can do for the dentist, patient experience, and global access to orthodontics. ”

While a startup, orthobrain is focused on orthodontics simplified™ – an approach that offers general practitioners the chance to collaborate with orthobrain experts to embrace and grow orthodontic treatments in their practice through an easy to use platform, patient care, and products. orthobrain was named a Top 10 Startup in Ohio and is currently competing as a Quarterfinalist in the Pepperdine Annual Most fundable Companies Program. The company has strong partnerships with Straumann Group and ClearCorrect, as well as a recent collaboration with Benco Dental Supply Company. The company has top tier talent delivering at a high level.

“We believe the general dentist can fulfill the significant unmet need for orthodontics, but to meet the demand, they have to have the knowledge and confidence to move forward. That’s where we come in,” said Dr. Dan German, founder of orthobrain®. “Adding Kimberly to the orthobrain team shows the industry that we’re attracting game-changing people who share in our passion to educate, build knowledge, and grow practices – I see her not as just a big piece of the orthobrain puzzle, I see her as a cornerstone to our success.”

With the addition of Harrington, orthobrain adds a strategic leader to help fulfill the unmet demands for orthodontics at a time when digital dentistry will not only be embraced with the industry, but could become the norm. 

“Orthodontic growth – with innovations like clear aligners – has never been greater and we provide the total solution not only for the general dentist in private practice, but global enterprise level dental service organizations looking to drive profitability through orthodontics.  We are transforming the way orthodontic care is delivered,” says Harrington. “I am thrilled to be part of this amazing, dedicated team, and ready to get to work.”

About orthobrain®

Orthobrain, founded by Dr. Dan German was established with the goal of providing orthodontic options to dentists looking to offer orthodontic services to patients. Dr. German is a renowned orthodontist who has educated thousands of dentists on the proven orthobrain process delivered to over 30,000 private practice patients. Visit orthobrain.com for more information.

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Press Release

ORTHOBRAIN NAMES KATE GROENHAGEN VICE PRESIDENT OF BUSINESS DEVELOPMENT

Cleveland, OH, August 5, 2021orthobrain® – the Ohio-based, proven dental practice growth system with a total solution that makes integrating orthodontics easy and profitable, announced the hiring of Kate Groenhagen as Vice President of Business Development. With a focus on rapid penetration into the orthodontic market and selling the orthobrain values to practices and patients across the globe, Groenhagen will use her vast knowledge of the industry to humanize the technology and resources behind the start-up’s offerings.

Prior to joining orthobrain, Groenhagen gained expertise at Propel Orthodontics, leading her team to record-breaking sales results with top margins, while increasing profitability and efficiency for doctors. Her sales success and leadership were validated by multiple Presidents’ Club awards.

“orthobrain® is buzzing,” said Groenhagen. “We have the energy of a young organization, but the tenure of experts who have created a total solution to a gap that GPs, patients, and the entire industry can benefit from. It’s an exciting time and I’m confident the business development team assembled can showcase the orthobrain advantage in a way that instills confidence to our customers and, in return, their patients.”  

Getting Kate into the fold was a huge win for us. Here is a motivated new leader on the team that has spent close to a decade in orthodontics,” said Kimberly Harrington, orthobrain Executive Vice President, Chief Commercial Officer. “Through the orthobrain total solution, orthodontists and dentists

are able to work together to share expertise and increase patient acquisition resulting in practice growth.  Kate will be a major factor in putting a strong business development team in place to amplify doctor engagement supported by our total solution model for building GP confidence and growth in ortho.”

With orthobrain recently awarded the Most Accessible Orthodontic Care Provider – Ohio by GHP Healthcare & Pharmaceutical Awards 2021, Groenhagen is joining a startup that is focused on orthodontics simplified – an approach that offers general practitioners the chance to collaborate with orthobrain experts to embrace and grow orthodontic treatments in their practice through an easy-to-use platform, patient care, and products. 

“The outreach is immense through the technology we’re creating and services we’re offering,” said Groenhagen. “To be able to see the technology become a game-changer for orthodontics will be exciting, and I’m ready to do my part so the industry is aware of what we’re doing and how they can be a part of it.”

About orthobrain®

Orthobrain®, founded by Dr. Dan German, was established with the goal of providing orthodontic options to dentists looking to offer orthodontic services to patients. orthobrain®  is a proven dental practice growth system that makes integrating orthodontics easy and profitable with a total solution that combines digital technology, proprietary AI and learning systems with the expertise of orthodontists. Today, orthobrain makes orthodontic care – and beautiful smiles –  available to patients everywhere at a scale never before possible. Visit orthobrain.com for more information.

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Press Release

ORTHOBRAIN AND EXCEED ANNOUNCE PARTNERSHIP

Cleveland, OH, August 19, 2021 orthobrain® – an Ohio-based, dental practice growth system with a total solution that makes integrating orthodontics easy and profitable, has partnered with eXceed, a provider of in-office aligner solutions, to provide a holistic set of education and product offerings to the orthodontic industry. The collaboration combines the advantages of both companies into a one-stop opportunity to receive better aligner accessibility while learning how to grow practices.

Both companies bring to the table a very specific skill set,” said Nir Danai, co-founder of eXceed. “We complement each other. Together, we provide the full spectrum for dentists in terms of manufacturing high-quality aligners in-house and then, the best methods to establish aligners as a major revenue-generator for the office. We are sharing confidence-building education, providing products for patients to consider and GPs to offer, and we’re establishing long-term strategy to build future growth for practices.”

“We’re doing something that hasn’t been done effectively yet in this industry – a partnership that allows dentists to operate more efficiently with a highly-profitable procedure that can become a profit center for them,” said Dr. Dan German, founder of orthobrain®. “What eXceed does falls right in line with our orthodontics simplified mindset at orthobrain®. We share a common vision in providing opportunities for dentists and their patients. We’re joining forces and utilizing one another’s proficiency in this field.”

With aligners’ business growth being one of the focal points for the partnership, the two companies have announced a series of webinars – eXceed Business Growth Seminar, powered by orthobrain®. Hosted by orthobrain’s Keith Nicholson DDS MS, the sessions will cover key aspects and best practices for successfully offering aligners in the dental office. The first of six webinars kick off on September 16 on Webinar Jam.

“From growing business with existing patients to gaining new ones to creating winning teams and reducing turnover, we want these seminars to be a catalyst for what this collaboration can be for our customers, prospects, and their patients,” Danai said.

With access to in-office aligners through eXceed’s portal, and practice growth and GP development strengths of orthobrain®, the partnership will build momentum throughout the industry while giving the confidence to GP’s to offer services that can improve lives of every patient who comes in for an appointment.

 About orthobrain®

Orthobrain®, founded by Dr. Dan German, was established with the goal of providing orthodontic options to dentists looking to offer orthodontic services to patients. orthobrain®  is a proven dental practice growth system that makes integrating orthodontics easy and profitable with a total solution that combines digital technology, proprietary AI and learning systems with the expertise of orthodontists. Today, orthobrain® makes orthodontic care – and beautiful smiles –  available to patients everywhere at a scale never before possible. Visit orthobrain.com for more information.  

About eXceed

With more than 25 cumulative years of relevant experience, eXceed’s management brings a fresh new perspective to digital orthodontics. Headquartered in Witten, Germany, eXceed operates software, production, and materials R&D teams to ensure its proprietary solutions and processes remain at the forefront of dental high technology. From the planning stage to revisions and refinements, eXceed makes aligners manufacturing and usage simpler and user-friendly than ever.